"Members of Gen Z don’t necessarily trust companies’ marketing…they need social proof."
Did you know...
- Only 20% of Gen Z viewers respond to inspirational messaging, so keep messaging light and fun.
- 79% of Millennials are into vitamins and supplements, so emphasize products’ health benefits.
- Boomers+ are using online reviews for half of their purchasing decisions, so focus on earning those 5-star ratings.
Let insights guide your arrow straight toward the bullseye as you target the audiences best-matched to fall in love with your brand.Download Now